Enseo Powers Super Bowl and Digital Signage for Stadium Managers Association Annual Seminar

Richardson, TX, February 22, 2012 – Enseo digital media players displayed the Super Bowl along with sponsor messages at the 2012 Stadium Managers Association (SMA) Annual Seminar in Palm Springs, CA. The seminar’s kick-off event, held on Super Bowl Sunday, included stadium managers from professional and collegiate stadiums from across the country.

Enseo digital media players displayed the live game in HD on nine Panasonic plasma displays, including eight 50” displays and an 85” display, a 55” Ciil outdoor display, and an HD projector, utilizing the existing coax network. Peerless-AV provided multiple display carts, allowing screens to be moved with ease and placed in strategic locations around Rancho Las Palmas Resort & Spa in Palm Springs. Using Author, Enseo’s digital signage layout software, sponsor messages were overlaid onto the live feed of the Super Bowl in an L-Bar format. Viewers enjoyed the game without interruption while seminar sponsors received continuous exposure throughout football’s biggest event of the year.

Rick Nafe, Annual SMA Seminar Chair and VP Operations of Tampa Bay Rays noted, “I heard a lot of comments from long-time attendees of our meeting about how professional the entire production was, from stage set-up to Super Bowl viewing. Clearly, our look was the best ever…and I thought it was just me.”

Enseo technology was also used to provide digital signage during conference meetings. Schedules, meeting locations, and sponsor messages rotated on-screen over stored video for eye-catching signage in key locations such as registration and outside meeting rooms.

“Enseo’s professionalism and attention to detail in everything from evaluating the space to helping determine technology partners that would best meet the needs of our event space exceeded my expectations as a staff member and made it easy for implementation on site,” commented Kate Banasiak, SMA Director.

Enseo’s success in the sports industry stems from equipment flexibility. Compatible with coax cabling or an IP network, Enseo digital media players leverage existing infrastructure, allowing venues to provide an updated entertainment experience while often saving hundreds of thousands of dollars on infrastructure upgrades. Enseo’s open platform also allows integration partners to apply their own software solutions to the media player, creating unique, location-specific media solutions.


About Enseo
Enseo is a provider of in-suite entertainment and digital signage for stadiums and arenas, and is also a leader in hospitality, healthcare, and digital cinema solutions. The company’s flexible technology displays virtually any media, on any display, through any distribution medium. With an installed base of more than 450,000 digital media players and set-top boxes, Enseo is preferred by North America’s largest digital signage networks and hotel groups. For more information, visit www.enseo.com.

About SMA
SMA is dedicated exclusively to stadium operations and promotes professional, efficient and state-of-the-art management of stadiums around the world. Members are administrators and operations personnel from teams, colleges and universities, facility managers and public sports authorities, and suppliers to the industry. It is a member driven organization where stadium managers and vendors collaborate on issues and solutions that enhance the safety, profitability, and service of their facilities. For more information, visit www.stadiummanagers.org.